Massage is more than just a luxury

More Than A Luxury
The Lifelong Value of Massage Therapy
By Lee Picciuto
Originally published in
Body Sense, Autumn/Winter 2009. Copyright 2009. Associated Bodywork and Massage
Professionals. All rights reserved.
One of the most frequently asked questions regarding massage therapy is if it's
worth the expense? Massage is not just a simple back rub, nor is it just a
"luxury" or occasional "treat." Research tells us that massage therapy is a
valuable component of a well-rounded healthcare regimen, combating everything
from chronic pain to the negative effects of stress.
Not Just a Back Rub
Some people are unaware of the great skill and knowledge that comprises a massage therapy
education. I have had friends of mine express great surprise upon learning that
I had to take anatomy, physiology, and other science-based classes during the
course of my massage therapy education. When I explain my massage school
curriculum to them, these friends usually utter variations of "Wow! I had no
idea your studies were so involved!"If you are trying to educate
others about massage, have them consider the profession's educational and
regulatory requirements.
Education
Ask your massage therapist to tell you about the extent of his or her massage school curriculum and completed courses.
Regulation
Most states regulate the practice of massage therapy with licenses,
certificates, etc. Usually, the completion of a comprehensive examination is
also required for state or national certification.
Continuing Education.
Many states and professional organizations require massage therapists to complete continuing
education courses each year. This ensures that therapists learn about emerging
modalities and current issues pertinent to the field.
Professional Standards.
Many massage therapists belong to professional organizations and commit to upholding
rigorous standards of practice and codes of ethics.Through stringent educational standards, state and national regulation, continuing education requirements, and professional affiliations,
the massage therapy profession has evolved beyond the "basic back rub"
stereotype into a well-respected healthcare modality.
More Than a Luxury
The misconception that massage therapy is just a luxury is also prevalent. Some people believe
that massage therapy is either an indulgence for the wealthy or a "treat" for
special occasions. Most therapists have some clients who only come in once a
year, usually for a birthday or special holiday. I have also encountered clients who have been influenced by others and made to feel guilty for spending money on a monthly massage session.These clients seem to think of massage therapy as a frivolity they don't deserve. They
will say: "I try to explain the benefits I get from massage therapy to my spouse
[friend, family member, etc.], but all they can focus on is the money being
spent on a 'luxury.'" Admittedly, massage
therapy has a monetary cost, but that should be weighed against the benefits of
the treatment--diminished stress, decreased pain, improved moods, etc. There is
usually a way to budget for a monthly massage with a bit of reprioritizing.
Insurance Recognition and Employee Benefits
With the healthcare benefits of massage therapy
increasingly being touted, many health insurance companies are choosing to
include coverage for massage in their plans. Massage therapy is also included as
a healthcare option in personal health savings accounts being offered to some
employees, while many employers are providing coverage for various alternative
health benefits, including massage. With this expanded recognition in the
medical realm, massage therapy is definitely shedding its former perception as a
luxury and embracing its new role: necessity!
The Bottom Line
The bottom line I share with my clients is you do not need to be in pain or discomfort to benefit
from massage therapy. In addition to being effective for pain relief, massage is
also beneficial as a stress-reducing and wellness measure. In reality, massage
therapy is an integral component of an overall health maintenance plan.